BIOPORE, Inc., is a small biotechnology company in central Pennsylvania that developed a BIG breakthrough in the pharmaceutical industry. To capture the attention of major players like Astra-Zeneca and Merck, BIOPORE needed to enhance its image. Company officials asked SpeakEasy to develop a new "look" and corporate identity. Our challenge was two-fold: 1) present a professional image, and 2) create a logo that could be used to explain the technology. SpeakEasy developed a comprehensive identity and marketing package that was used to present BIOPORE's breakthrough technology at an international pharmaceutical industry conference in Geneva, Switzerland.