CRD is a 15-year-old innovative management training company servicing Fortune 500 companies. When the owner decided to implement a more cohesive, structured marketing program, she turned to SpeakEasy for help. We developed brochures, tradeshow displays and direct marketing pieces to professionally portray CRD to clients and prospects. We initiated segmentation of the company's database for more targeted marketing. We implemented an aggressive public relations campaign throughout a tri-state region. CRD now has a coordinated, integrated marketing communications program that positions the company as an industry leader and commands the attention of leaders in industry.